What a joy it is to be back online with you! Thank you for your patience this year. We have put together some great ideas for you and we are ready to hit the ground running.
On this site we will feature wonderful news from the world of fashion both locally and around the world. We will be updating the site at least weekly and as always, we would LOVE to hear from you!
Now of course you knew that we just weren't going to put up a disclaimer article and leave it at that. We have to comment on SOMEthing and I do believe it will be in regards to this fine piece of fashion which came to us from Milan.
This, ladies and gentleman, is a SNOOD. Feel free to let out a slight giggle at the name because most people do but we are here to tell you that this is the ideal piece of clothing for any man. It is a scarf and hood in one, hence the unique name, SNOOD. A snood actually has been around for many generations and is historically a piece of European female headwear. Or in this case, a tubular neck scarf. It is very popular with skiers or motorcyclists and can be worn around the neck or also pulled up over the hair and lower face like a hood.
The initial problem we see here is that most men are not going to walk in to a store and ask a clerk to see the latest snoods available. Most likely they are going to wonder aimlessly hoping to run in to them by mistake. But people are starting to notice that it is a lot more comfortable than a scarf. You don't have to worry about little dangling parts or constantly re-wrapping it or getting it stuck in a zipper of your jacket. And the overall response is: it is actually very warm and useful. In fact, I am sure that in most places in Europe today, as the snow and the winds and the ice have even shut down major airports for days - the snood is a welcome friend.
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